COOKIE POLICY
This Cookie Policy explains how www.vistamarehotel.co.uk uses cookies and similar technologies. For more information about how we process personal data, please refer to our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on a user's device when visiting a website. They are stored on the device and transmitted back to the website on subsequent visits. Cookies may serve various purposes, including ensuring the proper functioning of the website, improving user experience, carrying out statistical analysis, or supporting marketing activities.
2. Types of Cookies We Use
- Strictly Necessary Cookies: essential for the operation of the website and for managing user preferences.
- Analytics Cookies: used to collect aggregated statistical information about website usage.
- Marketing Cookies: used for measuring and optimising advertising campaigns.
3. Legal Basis for Processing
- Strictly necessary cookies are processed on the basis of legitimate interest and do not require user consent.
- Analytics and marketing cookies are only installed with the user's explicit consent through the cookie banner, in accordance with UK GDPR and the Privacy and Electronic Communications Regulations (PECR).
4. Cookies Used by This Website
| Name | Category | Purpose | Retention Period | Provider |
|---|---|---|---|---|
| cookielawinfo-checkbox-* | Necessary | Stores user cookie preferences expressed through the cookie banner. | Up to 12 months | First-party |
| _ga | Analytics | Google Analytics 4 – Identifies browsers for aggregated statistical analysis. | Up to 2 years | Google LLC |
| _ga_* | Analytics | Maintains session state and measurement parameters. | Up to 2 years | Google LLC |
| _gid | Analytics | Distinguishes users for statistical purposes. | 24 hours | Google LLC |
| _gat | Analytics | Limits the rate of requests sent to Google servers. | 1 minute | Google LLC |
| _fbp | Marketing | Meta Pixel – Measures and optimises advertising campaigns. | Approximately 90 days | Meta Platforms Inc. |
5. Google Tag Manager
This website uses Google Tag Manager, a technical tool that enables centralised management of tracking tags. Google Tag Manager does not directly collect personal data but activates tools such as Google Analytics and Meta Pixel based on the user’s consent preferences.
6. Online Booking on an External Domain
The website redirects users to an online booking system managed by Passepartout S.p.A., accessible via an external domain (booking.passepartout.cloud).
Once the user accesses the booking platform, the processing of personal data and the possible installation of cookies are carried out under the independent responsibility of the booking system provider.
Users are therefore encouraged to consult the booking platform’s Privacy Policy and Cookie Policy before proceeding with a reservation.
7. International Data Transfers
The use of services provided by Google LLC and Meta Platforms Inc. may involve transfers of personal data outside the United Kingdom.
Such transfers are carried out in accordance with UK GDPR requirements and applicable international data transfer mechanisms, including adequacy regulations or appropriate safeguards where required.
8. Managing and Withdrawing Consent
Users may modify or withdraw their consent at any time by clicking the “Cookie Settings” button available in the footer of the website.
Cookies can also be disabled through browser settings. However, disabling certain cookies may affect website functionality.
9. Updates
This Cookie Policy may be updated in the event of legal, regulatory or technical changes.
